Selected work
I combine digital product design, brand strategy, visual design, and no-code development into one connected practice.
Redesigning trust — brand, identity and web presence for a defence M&A firm
Client: Steen Associates
Case study coming soon
Product Strategist
Brand Design
Freelance Designer
Case study coming soon
Improved but not perfect
Restructuring onboarding for a career discovery platform to cut drop-off and surface value faster
Client: Wadhwani Foundations
Product Strategist
UX Design
Bringing students back to the screen
Users were abandoning a NEET and JEE learning app within ten days. I redesigned the early experience to change that.
Client: Byju's
Product Strategist
UX Design
From drop-off to perfecting pronunciation
Restructuring onboarding for a career discovery platform to cut drop-off and surface value faster
Client: Byju's
